Peter Ingle

MY EXPERTISE is analyzing, designing, and writing print and online content for business, government, and technology projects. After graduating from the University of North Carolina at Chapel Hill, I worked as a writer with Mellon Bank and later the Student Loan Marketing Association (SallieMae). That was followed by a move to northern CA where Strategic Business Writers (originally Writedesign) was founded as a contract consultancy. 

I spent 8 years helping CA agencies in Sacramento develop large RFPs for hardware and software bids. In 2008 my family moved to Charleston SC where I helped military defense contractors write responses to federal RFPs (primarily for DoD and DoS contracts) and where I started writing grants, developing web sites, creating marketing collateral, and doing forms design. 2018 found us back in California, this time in Monterey.

DURING MY CAREER I have been an avid student of graphic design, branding strategies, and quality management methodologies. This combination led me to develop “strategic content development”—the approach I use for all my projects. My workshops about this strategic method now form the basis of the book, Think Before You Write.