Strategic Business Writers
Communiqués • Speeches • Presentations • Proposals • More
How Effective Is Your Message?
The Intensive Writing Workshop
The Book
Based on Peter Ingle’s writing workshops
“A fountain of clarity about how to think about your message.”
Robert Kramer, President, Visionary Strategic Consulting
“If you’re looking to learn how to write effectively, this is the book.”
Brian K. Seitz, former IP Development Architect at Microsoft
FEATURES include:
• The bow-and-arrow tool
• Document sketching
• How to develop your core message
• 4 types of outlines
• 7 stages of expanding an outline
• Professional table formats
• Using the AIDA method as a structure
Become Another Satisfied Client
Peter helped me launch my very successful business coaching site. His organizational, design, and writing skills exceeded all my expectations.
Derek Derdivanis
Vistage Master Chair
Peter turned our grant into a professional document and performed magic on our display ads. One of the main things that comes across is what a good listener he is.
Emma Paoletti
Development Director
I highly recommend Peter. He was instrumental in enhancing the layout, organization, and presentation of our customer content. He has a talent for decluttering information, streamlining ideas, and making the complex easy to digest.
Stephan Lins
CEO
Before working with Peter, we wrote proposals by recycling a generic message, with little attention given to the task being bid. Under Peter’s guidance, we started demonstrating our unique understanding of the customer’s problems and needs, which helped us stand out from the competition.
James Pinckney,
Cyber Security Manager
We have used Strategic Business Writers for 10 years. Peter is extremely resourceful and his work is first class. I highly recommend him for projects that call for in-depth planning, intricate organization, and professional design.
Dr. Menahem Anderman
President
Strategic Business Writers has helped us with proposals for 5 years. Peter’s involvement in our process has clearly helped us deliver the best possible response materials and win new work.
Tim Summerrow
Airborne Services
Strategic Business Writers has been consistently responsive to our needs as a 501(c)3 . Peter makes a point of understanding our requirements and writing very persuasively on our behalf.
David J. Elliott
Executive Director
I highly recommend Strategic Business Writers. Peter met with our partners several times to understand our value proposition and goals before collaborating with our marketing director to build our web site and copy.
Thomas Boulware
CCIM Principal and Broker in Charge
Peter brought our web site and logo to life with exactly the look and feel we wanted. He is very gifted at page layout and forms design, which has brought a whole new level of professionalism to our documents.
Alla Marinow, B.A.N.C.
Owner